Pure Organic Hair Care

Pure hair care is infused with an exclusive blend of Shea Butter and Argan Oil to rejuvenate any hair type.

Selective treatment oils, Marula, Mongongo, Kalahari and Sunflower are chosen for their unique healing properties targeting specific hair types.

Our exclusive ‘Pure Complex’ repairs and strengthens damaged hair while promoting intense hair nutrition, softness and shine.

Pure hair care is sulphate free and paraben free to reduce episodes of irritation, redness, itchiness and flaky scalp.

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  • Pure Sacred Mask 250ml Pure Sacred Mask 250ml

    Pure

    Pure Sacred Mask 250ml

    $39.95
    INTENSE RESTORATIVE HYDRATION TREATMENT • Organic Shea Butter, Argan Oil and Marula Oil restore moisture, soften and strengthen all hair types.• Enriched with selective treatment oils to enhance smooth, silky, healthier hair.• Saturates...
    $39.95
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  • Pure Goddess Shampoo 300ml

    Pure

    Pure Goddess Shampoo 300ml

    $36.95
    ULTRA SOFT HYDRATION THERAPY • Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling.• Enriched with selective treatment oils to rejuvenate and...
    $36.95
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  • Pure Goddess Conditioner 300ml

    Pure

    Pure Goddess Conditioner 300ml

    $36.95
    ULTRA SOFT HYDRATION THERAPY • Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling.• Enriched with selective treatment oils to rejuvenate and...
    $36.95
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  • Pure Precious Ends 150ml

    Pure

    Pure Precious Ends 150ml

    $34.95
    LEAVE IN TREATMENT • Unique organic Goji Berry Oil, Amino Acids, powerful antioxidants and beta-carotene restore and protect against colour fade and repair damage caused by heat, sun and chemical treatments.
    $34.95
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  • Pure Miracle Renew Mask 250g Pure Miracle Renew Mask 250g

    Pure

    Pure Miracle Renew Mask 250g

    $39.95
    ANTI-AGEING AND REJUVENATING TREATMENT • Helps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.• Organic actives help revive hair that is fragile and weak from chemical services; hair...
    $39.95
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  • Pure Sensual Curls 150ml Pure Sensual Curls 150ml

    Pure

    Pure Sensual Curls 150ml

    $33.95
    SOFT LUSCIOUS CURL CONTROL CURL RELAXING CREAM • Delivers lasting curl perfection, turning frizz into soft smooth curls.• Protects against frizz caused by humidity, sun, thermal styling and chemical treatments.• Moisturises, shines and...
    $33.95
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  • Pure Oomph Wax Spray 100g

    Pure

    Pure Oomph Wax Spray 100g

    $31.95
    FIERCE TEXTURE / CONTROLLED FIXATION ULTRA FIRM FINISHING • Wax dry formula provides control with dishevelled volume for a casual matt finish.• High performance finishing spray.• Thermal defence protects against chemical treatments and...
    $31.95
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  • Pure Miracle Renew Shampoo 300ml

    Pure

    Pure Miracle Renew Shampoo 300ml

    $36.95
    ANTI-AGEING AND REJUVENATING • Helps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.• Organic actives help revive hair that is fragile and weak from chemical services; hair feels soft...
    $36.95
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  • Pure Colour Angel Shampoo 300ml

    Pure

    Pure Colour Angel Shampoo 300ml

    $36.95
    COLOUR FADE DEFENCE • Organic Açai Oil, Shea Butter and Mongongo Oil moisturise, repair and soften fragile coloured hair.• Enriched with selective treatment oils to illuminate coloured hair and help fight colour ageing.• Prolongs...
    $36.95
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  • Pure Plumping Clay Spray 256ml

    Pure

    Pure Plumping Clay Spray 256ml

    $31.95
    INCREDIBLE VOLUME / SEXY FLEXIBLE TEXTURE INVISIBLE LASTING HOLD • Creates messy undone styles adding incredible volume and sexy flexible texture.• Invisible working spray that builds incredible volume.• Thermal defense protects against...
    $31.95
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  • Pure Miracle Renew Conditioner 300ml

    Pure

    Pure Miracle Renew Conditioner 300ml

    $36.95
    ANTI-AGEING AND REJUVENATING • Helps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.• Organic actives help revive hair that is fragile and weak from chemical services; hair feels soft...
    $36.95
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  • Pure Curly Girly 200ml

    Pure

    Pure Curly Girly 200ml

    $36.95
    MOISTURISING CURL PRIMER DEFINE SHAPE / D-FRIZZ • Define shape and eliminate frizz for beautiful touchable natural looking curls.• UV, thermal and humidity defence protects against overexposure to sun, swimming, chemical treatments and heat...
    $36.95
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  • Pure Colour Angel Conditioner 300ml Pure Colour Angel Conditioner 300ml

    Pure

    Pure Colour Angel Conditioner 300ml

    $36.95
    COLOUR FADE DEFENCE • Organic Açai Oil, Shea Butter and Mongongo Oil moisturise, repair and soften fragile coloured hair.• Enriched with selective treatment oils to illuminate coloured hair and help fight colour ageing.• Prolongs...
    $36.95
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  • Pure Up.Lift Volume Shampoo 300ml

    Pure

    Pure Up.Lift Volume Shampoo 300ml

    $36.95
    WEIGHTLESS VOLUME AND SHINE • Organic Buriti Oil, Turmeric Oil and Sunflower Oil make fine hair come alive. High in beta carotene for shiny, thick hair and healthy scalp.• Buriti Oil is high in Omega 6 which acts as a natural silicone...
    $36.95
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    Pure Guardian Angel Thermal Protection Heat Styling 165ml

    Pure

    Pure Guardian Angel Thermal Protection Heat Styling 165ml

    $32.95
    Pure Guardian Angel Thermal Protection Heat Styling 165ml Pure Guardian Angel Thermal Protection Heat Styling 165ml is a lightweight thermal protection mist which protects the hair from the heat of hot styling tools.   With exclusive 'pure...
    $32.95
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  • Pure Styling Primer 200ml

    Pure

    Pure Styling Primer 200ml

    $35.95
    RAPID BLOW DRY TONIC / EXTENDS STYLE LIFE ANTI-HUMIDITY HEAT PROTECTION • Rapid blow dry tonic to extend style life.• Protects against UVA, UVB and UV damage from the sun.• Blow dry styling primer cuts blow dry time leaving hair perfectly...
    $35.95
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  • Pure Precious Shampoo 300ml

    Pure

    Pure Precious Shampoo 300ml

    $36.95
    REPLENISH. NURTURE. REPAIR. • Organic Mongongo Oil, Shea Butter and Argan Oil repair and replenish hair fatigued by natural elements, regular chemical treatments or frequent heat styling.• Enriched with selective treatment oils to provide...
    $36.95
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  • Pure Finest Volumising Powder 35ml

    Pure

    Pure Finest Volumising Powder 35ml

    $37.95
    FULL BODY / FLEXIBLE TEXTURE • Creates full body with flexible, invisible, natural looking texture.• Full body styling power.• Flexible texture.• Direct application unique to Pure, dispense soft micro natural rice starch particles...
    $37.95
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  • Pure Forever Blonde Shampoo 300ml

    Pure

    Pure Forever Blonde Shampoo 300ml

    $36.95
    NO YELLOW / GOLD BLONDES • Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling.• Enriched with selective treatment oils to...
    $36.95
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  • Pure Fusion Complex Bond Repair Treatment 150ml

    Pure

    Pure Fusion Complex Bond Repair Treatment 150ml

    $38.95
    Pure Fusion Complex Bond Repair Treatment 150ml • Enriched with selective treatment oils to soften and smooth hair texture while improving hair colour intensity for stronger, healthier hair.• Instant reconstructant leave in treatment to...
    $38.95
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